Margaret McAllister

Margaret McAllister, Principal

Before focusing on the women’s market, Margaret was an award-winning advertising creative director and writer on major accounts including Mothers against Drunk Driving, American Legacy Foundation, Help-U-Sell Real Estate and Hewlett Packard. Over her 30-year career, she has become an expert in corporate branding, interactive and traditional advertising, and video production. The American Advertising Federation, American Marketing Association, Academy of Television Arts & Sciences, and the Public Relations Society of America have recognized her achievements.

During the past two decades, Margaret has used her talents in service to women’s marketing and social causes - fitness, obesity, smoking and relationship violence – providing valuable insight into what makes women tick.

Margaret is an accomplished speaker, teacher and presenter. She has served on the National Board of Directors/Council of Governers of the American Advertising Federation. She received her B.A. from Sonoma State University in California.

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